What's included:
✔ The Business Specialist™ Method
✔ Social Media School™
✔ Luxury Blonding™ Tutorials
The Business Specialist membership was made for hairstylists and beauty professionals who:
- Want to create a freedom-based business using and social media marketing and content strategies
- Want to learn how to grow your client base as quickly as possible
- Want to set up a proven marketing and retention funnel within your business
- Want a content creation roadmap that consistently results in new client requests and lasting relationships
- Want to create a unique, authentic personal brand
- Want to attract premium clients who value your services
- Want to set up a business foundation that allows for additional streams of income
Curriculum:
Intro to the Wheel of Success™
- Intro to our signature Wheel of Success™ formula - how to structure your business for six-figure success
- Setting your financial goals + retirement planning
Marketing + Sales
- Mastering your marketing funnel
- Setting up your socials
- Speaking to your ideal client
- Elements of a powerful brand
- Marketing on TikTok vs. Instagram
- SEO strategy + social media alternatives
Content Creation
- Content types- Aspirational, Education, Transformation, Transparency, Leadership
- Content formats
- How often to post
- How to get client testimonials
- Infusing buyer psychology into your video content
Service Menu + Price Increases
- How to structure your service menu
- How to price your services for 10k/ months
- How to evaluate when to raise your prices
- How to work less and make twice as much
Recurring Revenue
- Setting up your client communications for success
- How to navigate difficult clients or experiences
- Client retention strategies
- Salon policy guidelines
BONUES: Scaling Your Business
- Weekly Content Prompts delivered to your inbox
- Business Secrets Masterclass
- Clientele-Growth Training
- How to Build a Membership Site and Sell Digital Products
- Luxury Blonding™ Tutorials - Foundations of Balayage of Foiling
PLUS-
- Private Community Access
- Access to our members-only PRO Education Newsletter
- Unlimited access to new trainings
Cancel Membership at any time within student dashboard